Ft Lauderdale Real Estate Review

Welcome to my blog. I have been writing articles for home buyers and home sellers in the Greater Fort Lauderdale area since about 2007. If you are thinking of buying or selling real estate you can find some helpful tips right here. If you would like to get them sent directly to your inbox just sign up below. 

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March 21, 2016

4556 N Ocean Dr # 4, Lauderdale by the Sea Just Listed

I just listed a cute 2 bedroom condo with a great price and location on the east side of A1A just off the beach in Lauderdale by the Sea. The address is 4556 N Ocean Dr # 4 in Ocean Apartments Condominium. There are only 8 units in the building and it's just a few minute walk to the pier and restaurants on Commercial Blvd.

 

The units has been updated with tile floors, granite counters, and stainless steel appliance. It has a washer and dryer in the unit too. The condo fees are only $251 dollars a month. It would be hard to find a better value in Lauderdale by the Sea. You won't find a 2 bedroom condo east of A1A for less.

The asking price is $214,900

More photos here.

 

 

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By Tom Day

You can reach me 954-895-2431

If You Like This Post, Please Share. Thanks!

Posted in Just Listed
March 13, 2016

What Not To Say To A Buyer

We all know that you don't want to appear too desperate to sell your home, but by telling potential buyers and agents that you "aren't in a big hurry to sell" is not a winning strategy.

You won't catch any fish if you don't learn how to set a hook.

I hear this all the time and it sends exactly the wrong message. You have decided you want to sell and if you aren't serious about it then don't bother. It is the body language equivalent of having your arms crossed in front of you and your fist clenched. Buyers want to talk to motivated sellers. Being motivated doesn't have to mean you will be a pushover. But telling everyone you aren't in a big hurry just discourages offers. If you can't attract offers your home won't sell.

 

You want to do everything you can to encourage offers. The inexperienced home seller's biggest fear seems to be the lowball offer. They think that if they appear to not be in a hurry they won't have to deal with the bad, crummy, no good, rotten offers. Defending against the lowball offer only discourages offers completely.

Lowball offers should not be feared. They are common and at least they are the beginning of a conversation. A conversation that can, and hopefully will, lead to a successful sale. Home sellers actually should be afraid of getting no offers at all. If you put up a defensive posture from the beginning that is exactly what will happen. What ever your motivations or dreams are for selling your home, they can't be realized without offers. Go ahead and tell buyers you want to downsize and travel or invest in a great opportunity. Showing you have a motivation to sell doesn't mean you lose.

If and when you get a lousy offer you can always say "Thanks but we don't want to move that badly. You'll have to do better, How about $X". Once a buyer gets to the point of making an offer they have developed an attachment to your home. A defensive posture will discourage that attachment from developing. Once it does you can use it to make a deal more favorable to you.

If you are in a position where disclosing your motivation is unpleasant, like a divorce, then simply saying "our plans for the future have changed, and its time to sell" is enough. You are at least saying you are serious about selling and buyers like to hear that before making an offer. 

Be pleasant, show you are motivated, and take the bad with the good. The more offers you get, the more likely you will find a buyer you can work with. It is a good idea to try to take the buyers perspective now and then. How do you feel when you walk into a store and the sales people act like they could care less if you buy anything or not. Are you more likely, or less likely, to follow through or move on to the next opportunity. This is even more true with big ticket items and you don't get much bigger than real estate.

Related:

How Long Should it Take to Sell a Home?

Low Ball Offers and How to Handle Them

 

Tom Day

Serving The Greater Fort Lauderdale area since 2006

You can reach me 954-895-2431

If You Like This Post, Please Share. Thanks!

March 13, 2016

3 Steps To Get Top Dollar For Your Home

3 steps to get top dollar for your home.

Two of the biggest concerns home buyers have are: 1. getting a fair price and 2. avoiding a money pit. You can alleviate these concerns with 3 simple steps, and by doing so, get top dollar for your home in a short period of time. Best of all it won't cost you anything. At the end of this article I will show you how.

1. Get Your Home Inspected First

Repair issues are a serious potential deal killer. Therefore, the best time to find out if your home has a serious problem is before putting it on the market.   Every home has at least some hidden or obvious repairs issues. I have yet to sell a home where a professional inspector couldn't find at least $1000 worth of needed repairs. Often it is much more than that. I strongly suggest you get your home inspected and fix any flaws that are revealed. If it isn't feasible to fix a problem, you will at least know what the actual cost of the repairs will be. Then you can price accordingly. Buyers have a tendency to over-estimate costs of repairs. So do inspectors. Having a flawless inspection report will become a great marketing tool when you put your home on the market.  

The week or two that is usually allowed for inspections once the home is under contract can be a very stressful time. Having that peace of mind is well worth the price by itself. Trust me on this one. Should your home fail the inspection and the deal falls apart you have lost value time while you home was off the market. A common ploy buyers use to get a better price is to renegotiate after the inspection. Inspecting your home first will disarm this tactic.

Approximate cost of a home inspection is $500.

2. Get Your Home Appraised.


Appraisals are another potential deal killer. If the most likely buyer of your home will be getting financing to purchase it, you should know ahead of time what that number will likely be and price accordingly. Valuable marketing time will be lost if you accept an offer from an excited, but ill informed buyer that makes an offer but can't get the financing. 

Conventional wisdom is that it takes a lot of time to find just the right buyer that will be willing to spend more for your home than anyone else. This can be true for a truly unique home, like this one pictured. For the most part this is a myth. Buyers that have the means to buy your home without financing didn't get the means by over paying for things. In other words, cash buyers will usually drive the hardest bargain. As I already stated a  buyer that needs to finance will have to get over the appraisal hurdle. Trying to get well above appraised value is senseless.

An appraisal is an unbiased opinion. When I give my opinion of a homes value I try to be as fair and honest as possible. But there will always be a perception of bias because I'm the guy that won't get paid unless it gets sold. Less scrupulous agents might give you an over inflated value just to win your listing, only to beat you up for price reductions later.

It doesn't have to take a long time on the market to maximize your sale price. To do that you need to attract the most buyers you can from the beginning and create some competition among them. Competition, and the fear of losing the home they love, is what really pushes buyers to open up their wallet.

Approximate price of an appraisal is $450.

3. Offer a Home Warranty.

A home warranty offers buyer peace of mind. A top concern for buyers is avoiding paying for problems on top of paying their mortgage. Studies have shown that sellers that offer a warranty of a year or more get their home sold faster and for more money. It is money well spent. It sets you apart from the other competing properties in your neighborhood.

Approximate cost of a home warranty is $550.

Have you noticed luxury car dealers, like Lexus and Mercedes Benz, don't sell used cars? They sell Certified Pre-Owned Cars. Their pre-owned cars get a thorough inspection, needed repairs are done, and they are sold with an extended warranty.  This is a similar approach and it works

So the total cost of these three value adding items is about $1500 and I firmly believe it is money well spent. So much so, that I am willing to cover these costs with a credit at closing for any and all of them for sellers that hire me as their agent. It is a small price to pay to reduce the stress of selling your home and also getting top dollar for it.

Related:

How Long Should it Take to Sell a Home?

Pre-Marketing Inspections - Are They Worth It?

 

Tom Day

Serving The Greater Fort Lauderdale area since 2006

You can reach me 954-895-2431

If You Like This Post, Please Share. Thanks!

March 9, 2016

Koi - New Waterfront Complex in Pompano Beach

 

Koi is a new waterfront complex of townhomes, loft style units and condominiums currently under construction in Pompano Beach. It will feature a fitness complex, dog park, and marina with 26 boat slips. Prices range from the $500's into the $600's. It is located off Atlantic Blvd. West of Atlantic Blvd.

See listings here.

Related:

Sabbia Beach

Plaza at Oceanside

Tom Day

Serving The Greater Fort Lauderdale area since 2006

You can reach me 954-895-2431

If You Like This Post, Please Share. Thanks!

March 8, 2016

What's New in Pompano Beach? Plenty Actually

New Whole Foods in Pompano BeachFor a long time Pompano Beach was just a place a lot of folks went through if you were going from Boca to Fort Lauderdale. Pompano Beach is seeing a revival in recent years and that is attracting new construction and new businesses. It started with the beach area getting a facelift and Citiplace Mall being remodeled. Now as you travel along Federal Highway, and elsewhere, you will see a lot has changed.

Whole Foods moved in and opened up in 2015 on the site of the former KMart. Sports Authority moved in next door a short time later.

A brewery opened up next door to Flanigans on Atlantic Blvd. 26 Degree Brewery is located in the former Beals building on Atlantic Blvd. Conveniently located across the street from my office. 

LA Fitness opened a new location at 1000 N Federal Highway in Early 2016. It's huge and a great place to work out. 

New LA Fitness in Pompano BeachTwo new noteworthy restaurants opened in Pompano Beach in 2015. The Foundry is a located on Atlantic Blvd next to Houston's. The food is great and the service is outstanding. I recommend you give it a try. The Rusty Hook Tavern is located on Riverside Dr and overlooks the intracoastal waterway opposite Houston's.

The fishing pier will have a new restaurant and retail complex with a  parking garage. Construction for that began in 2015 and is now completed.

There are several new home projects under construction in Pompano Beach. Orchid Grove is a townhouse project by DR Horton on Cypress Rd with prices in the upper $200s. That project is nearing completion and is nearly sold out. 

Koi is a unique complex under construction on Atlantic Blvd west of Federal Highway. It is a combination of townhouses and loft style units on a canal. It features a marina with boat slips for the residents. Prices start in the mid $400s.

The Foundry in Pompano Beach14th and Ocean is a townhouse complex at the 14th St Causeway and A1A. They are 4 bedroom unit priced in the $600s.

Sabbia Beach is a luxury highrise building that hasn't begun construction yet, but more than half the units are sold. It is on A1A just south of the 14th St Causeway. Prices for Sabbia Beach start in the $900's.

Related:

Sabbia Beach - New Luxury Oceanfront Condos

Koi - New Condo and Marina in Pompano Beach

Now Offering Property Management Services

Tom Day

Serving The Greater Fort Lauderdale area since 2006

You can reach me 954-895-2431

If You Like This Post, Please Share. Thanks!

Posted in Featured Article
March 8, 2016

South Florida ranks no. 6 on list of buyers’ markets in the U.S.

March 2, 2016

Buyers Are Liars

I know, that's not a very nice thing to say. It could have been a real estate agent who first coined the phrase. I'm not sure. It also could apply to many other purchases besides real estate. But I learned it my first week in the business.

Don't get me wrong. Many potential buyers are very sincere and honest and I have had the pleasure of working with many of them. Some of them have become my very good friends. However, many are not. If you are selling your home on your own or even with the help of an agent, they will frustrate you. 

 

Here are some unpleasant things buyers will do:

-Not show up for appointments or call if they are going to be late.

-Call you just about any time of the day of night.

-Pretend to be more qualified than they really are.

-Make ridiculous low ball offers.

-Change their mind on a whim.

-Make petty demands over the smallest of details.

-Yes, they will lie to you too.

The more polite term is probably bluff, like in a poker game. Can you tell the difference between a player and a poser? Let's say the buyers just inspected your home and are demanding $10,000 in repair credits or they are walking. How would you handle it?

What comes from many years of experience is an understanding of buyer behavior in certain situations just like this. Lacking the experience, as a seller, could cost you thousands of dollars or an entire deal over what could be a small issue.

Nothing can replace experience. Having an experienced agent in your corner will not only buffer you from the unpleasant side of the business, it will save you real money in the long run too. I have been involved in hundreds of deals over the course of my 10 plus years in real estate and have learned a few things about buyer (and seller) behavior during that time.

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Tom Day

Serving The Greater Fort Lauderdale area since 2006

You can reach me 954-895-2431

If You Like This Post, Please Share. Thanks!

March 2, 2016

MLS Photos: Make a Great First Impression

Most likely the first time a potential buyer sees your home it will be online either via the MLS or one of the big real estate sites. It is imperative that you make a great first impression. If your pictures don't excite buyers immediately they will click to the next one.

For my listings I hire a professional photographer in most circumstances. Unless the home is very dated or a fixer-upper.  I can take a decent photo but the correct lighting, camera angle and lens makes a huge difference. The MLS is loaded with bad amateur photos that do a great disservice to the seller. Imagine a million dollar listing captured with an Iphone on a cloudy day. Will that entice buyers to take a closer look?

Declutter and Staging

Prepare your home for photos. Make your bed. Clear your countertops. Mow the lawn. Put away the kids toys. Put the car in the garage.

Be Selective

Some advocate loading the listing with tons of photos. I prefer to be selective and create some curiosity. If a photo doesn't enhance the listing leave it out. This is especially true of bathroom pictures. 12 to 18 photos is usually enough for an average size home. If you have 3 dozen or more photos posted, I bet not all of them are appealing. The purpose of the photos is to make buyers want to view your home in person. Then the real selling can take place. Drone aerial photography can be cool if there is something captivating about your homes surroundings, like a water feature or golf course. If your home is surrounded by just a bunch of other similar looking homes I would forgo the expense of drone photography

 

Don't Post Your Listing Without Your Best Photos Ready

Whether your listed with an agent, or selling yourself, a lot of buyers get automatic updates of new listings that fit their criteria. It could be from the MLS, or one of the major real estate sites. Don't leave out your pictures to be posted later, or post mediocre photos until the professional ones are ready.  You will likely miss your opportunity for a great first impression and may not get that second look.

Finally Don't Be This Guy

(Actual photo from the Ft Lauderdale MLS)

At least put the seat down.

Related:

The Worst From The MLS 

A FSBOs Guide For Selling Your Home on Your Own

 

Tom Day

Serving The Greater Fort Lauderdale area since 2006

You can reach me 954-895-2431

If You Like This Post, Please Share. Thanks!

Feb. 29, 2016

Biggest Price Reductions For Week Ending 02.26.16

From Ft Lauderdale MLS See the biggest recent price reductions.

Posted by Tom Day Ft Lauderdale Area Realtor on Monday, February 29, 2016

This week there were 60 listings that had price reductions of at least $20,000 or more. These are the folks that are getting serious about selling their home. Motivated sellers we call them. The largest price reduction in the Fort Lauderdale MLS for the week ending Feb 26, 2016 was $500,000. 

You can see them all right here.

You can sign up to get instant notification of price changes in your favorite neighborhood while your at it.

If you are thinking of buying or selling call today at 954-895-2431

Feb. 27, 2016

2 Simple Reasons FSBOs sell for less

FSBOs accounted for 8% of home sales in 2014. The typical FSBO home sold for $210,000 compared to $249,000 for agent-assisted home sales. This is from NAR statistics.

There are two simple reasons why there is such a big difference in the average sales price. 

First, the buyer pool is smaller. You are effectively shut out from most of the potential buyers.

Ten years ago 8 out of 10 buyers hired an agent to help them purchase a home. Today 9 out of 10 buyers will hire an agent.  Real estate transactions get more complicated everyday. Most buyers are not comfortable dealing and negotiating directly with a home seller. Even most agents are not comfortable dealing directly with the seller. That’s because they are usually dealing with a novice home seller and know they would end up doing twice the work for the same money.  Buyers working with agents rarely view For Sale by Owner listings. 

 

You will get plenty of agents that will claim they will bring buyers to you, but don’t expect very many. They assume too much risk the buyer will go around them to “save the commission”.  I’ve had it happen to me.  Only showing listed homes greatly reduces that possibility. 

Second the buyers that are attracted to For Sale by Owners are mostly bargain hunters and investors.  

They seek out For Sale by Owners precisely because they know you aren't paying a commission and they figure they can get the entire savings. You don’t have to take my word for it. If you have fielded any offers yet, you know what I’m talking about.  The reality is the buyer actually pays for the commission. They just don’t know it. It ends up being built into the price.

Related:

FSBO Tips From A Pro - A Guide to Selling Your Home on your Own

Can You Really Rely on Zillow?

Tom Day

Serving The Greater Fort Lauderdale area since 2006

You can reach me 954-895-2431

If You Like This Post, Please Share. Thanks!